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SECOND.ST was conceived in 2nd St, Alphabet City, NYC, where both Sarah Hermez and Tracy Moussi lived while attending Parsons the New School for Design. Disillusioned with the corporate face of fashion and the exclusivity of the design world, they set out to create an alternative path, a SECOND.ST through which the production of modern and dynamic clothing could help foster the talent of budding designers. Through love and labour, Sarah and Tracy devised a plan to support free creative education in a partnership with Creative Space Beirut. A few years later, SECOND.ST, a socially conscious brand with a playful and progressive take on the classic shirt, was born in their native Lebanon.
The collaboration of SECOND.ST and Creative Space Beirut is an example of how inspiration, education and social responsibility can promote equal opportunity into the creative sphere.
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